Going paid

Launch a paid newsletter

When to go paid, what to put behind the paywall, and how to announce it without awkwardness.

Executive Talent Network team 7 min read

Know when you're ready

Signs you're ready: readers reply regularly, ask for more, or have already asked how to support you. Engagement matters more than size.

Decide what paid readers get

Keep your core posts free to grow, and make paid about depth, access or community.

  1. 1Extra deep-dive posts
  2. 2Full archive access
  3. 3Subscriber-only chat or calls
  4. 4Templates and tools

Announce it with a founding offer

Explain why you're going paid, what changes (and what stays free), and offer a founding-member price for a limited time.

Want help putting this into practice?

Subscribe to Executive Talent Network for weekly playbooks, or start with a free publication audit.

Subscribe free