Media business

Think like a business owner

Your newsletter is a small business. Here's how to treat it like one without losing the joy.

Executive Talent Network team 5 min read

Know your numbers

Revenue, costs and hours spent. Even rough monthly numbers help you make better decisions.

Price for value

Price based on the result you deliver, not the hours you spent writing.

Plan in quarters

Set one growth goal and one income goal every three months. Review, adjust, repeat.

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